Rarely does a so-called fashion “movement” stick around for so long. But ever since Chemena Kamali’s autumn/winter 2024 debut collection for Chloé sparked headlines proclaiming “Boho is back”, a looser, inherently nostalgic approach to dressing, styling and existing has remained firmly on our minds.
The hippy-adjacent aesthetic, which first enjoyed mainstream popularity in the early Noughties, has returned via romantic cotton blouses, flowing nightie dresses, white maxi skirts, scarf prints, layered jewellery, slouchy bags and worn-in boots. Add wispy bangs and barely-there make-up, and you have the quintessential modern boho uniform.
You could argue it was only a matter of time before fashion’s cyclical nature brought bohemian dressing back into focus. Yet the fact it has endured beyond a single season is perhaps a testament to how wearable the trend really is. As ever, Sienna Miller remains the poster girl for the mood. Whether stepping out in billowing Chloé dresses, crochet crop tops, suede jackets or stacks of vintage jewellery, her style is the boho blueprint.
And while head-to-toe Chloé isn’t within everyone’s reach, Free People’s new-in section is ripe with Sienna Miller-worthy finds that capture the same “undone” spirit. The American fashion and lifestyle juggernaut has long been code for easy femininity and free-spirited dressing (all at an affordable price), making it a natural shopping destination for those looking to tap into the trend.
From wispy sheer dresses and romantic lace-trimmed separates to utility-inspired staples, buttery suede accessories and breezy summer layers, these are the new-in pieces worth adding to your basket now.
