“The key is recognising that the eye area is influenced by a combination of biology, lifestyle and time,” says Wish. “Skincare can make a meaningful difference when it comes to protection, hydration and maintaining skin quality, but once volume loss and deeper structural changes set in, that’s where a more holistic approach becomes part of the conversation.” Consider your eye cream the first step in that conversation.
- Heather Wish, Head of Education at Paula’s Choice
- Dr Ellie Rashid, Consultant Dermatologist
The best eye creams in your 20s
For many people, their twenties are less about wrinkles and more about lifestyle. Long workdays, late nights, travel, stress and endless hours spent staring at screens can all contribute to dehydration, puffiness and tired-looking eyes.
“In your twenties, what we tend to see most is dehydration, occasional puffiness and dark circles, often linked to genetics, allergies or simply the effects of modern life,” says Wish. “The skin here is naturally thin, so even normal blood flow can show through.”
At this stage, focus on hydration, barrier support and depuffing ingredients such as caffeine, glycerin, ceramides and hyaluronic acid – think of it as skincare maintenance rather than a rescue mission.
The Inkey List Caffeine Eye Cream